Tuesday, February 24, 2026

Coming Soon: A Seamless Galaxy Camera Experience for Easy Content Creation


 Turning a photo from day to night in seconds. Restoring missing parts of objects in images, like a bite taken out of a cake. Seamlessly merging multiple photos into one cohesive image. These creative capabilities once required professional skills or hours of editing. Now they’re possible in minutes, directly from your Galaxy phone, simply by asking in your own words.




That’s the next evolution of the Galaxy camera: an end-to-end experience with the brightest Galaxy camera system ever as the foundation.


Mobile cameras are moving beyond capture, as the latest Galaxy AI unifies advanced creative capabilities for capturing, editing and sharing in one intuitive platform. The result is a seamless experience and a more fluid creative process — eliminating the need to switch between apps or navigate complex tools, so creativity feels faster, simpler and more natural.


 


At the core of this evolution is the belief that creativity should not be limited by technical skill or experience. From shooting to editing, the Galaxy camera has quietly redefined what’s possible. Now anyone can create cinematic videos, track stars across the night sky or capture richly detailed photos, even in low light. And with natural, multimodal input, editing becomes as simple as describing what you have in mind in just a few words. 

 


Stay tuned for the easiest and most user-friendly Galaxy camera experience yet, unveiling next week at https://news.samsung.com/my/invitation-galaxy-unpacked-february-2026-the-next-ai-phone-makes-your-life-easier

You are invited to the next Galaxy Unpacked!

On 26 February, join us as we unveil Samsung’s newest Galaxy innovations – marking a new phase in the era of AI as intelligence becomes truly personal and adaptive. The event will be streamed live on Samsung Malaysia’s Official Website, Newsroom, YouTube, Instagram, Facebook and LinkedIn beginning at 2a.m. Malaysia Time, 26 February 2026.


From 11 February until 25 February 2026, register your interest at https://www.samsung.com/my/unpacked/ to receive a RM150 e-voucher  to purchase selected Galaxy device(s) unveiled during Unpacked 2026, and stand a chance to win mystery gifts worth up to a total of RM68,000!


Samsung Teases Galaxy Unpacked 2026



 Samsung is bringing Galaxy AI to life on the big screen in some of the world’s most iconic urban spaces through a global 3D video billboard experience.

Ahead of Galaxy Unpacked on Feb. 25, Samsung gives audiences around the world an early look at how Galaxy AI brings creative vision into frame.

Starting Feb. 11, Samsung’s 3D video billboards will appear on 17 global landmarks in major cities including Ho Chi Minh, London, Los Angeles, Seoul and Tokyo, showcasing the scale of Galaxy AI.


 

Galaxy Unpacked will be streamed live on Samsung Malaysia’s official website, Samsung Newsroom and Samsung’s YouTube channel beginning at 2a.m. Malaysia time, 26 February 2026.

From 11 February until 25 February 2026, register your interest at https://www.samsung.com/my/unpacked/ to receive a RM150 e-voucher  to purchase selected Galaxy device(s) unveiled during Unpacked 2026, and stand a chance to win mystery gifts worth up to a total of RM68,000!

For more teasers and updates ahead of the event, make sure to visit https://news.samsung.com/my/.

Locations for the 3D video billboards:

LA, The Moxy

London, Piccadilly

London, Outernet Now Vista

Warsaw, Marriott

Jeddah, King’s Tower

Hong Kong, Entertainment Building

Chengdu, Tai Koo Li

Shanghai, Paramount

Taipei, Light Corner

Melbourne, Emporium

Bangkok, The Panoramix CTW

Ho Chi Minh, Sunwah Tower

Kuala Lumpur, Elite Pavilion

Tokyo, Omotesando

Tokyo, Shibuya Station Front

Seoul, K-POP Live at Coex

Seoul, KT square


You are invited to the next Galaxy Unpacked!

On 26 February, join us as we unveil Samsung’s newest Galaxy innovations – marking a new phase in the era of AI as intelligence becomes truly personal and adaptive. The event will be streamed live on Samsung Malaysia’s Official Website, Newsroom, YouTube, Instagram, Facebook and LinkedIn beginning at 2a.m. Malaysia Time, 26 February 2026.

From 11 February until 25 February 2026, register your interest at https://www.samsung.com/my/unpacked/ to receive a RM150 e-voucher  to purchase selected Galaxy device(s) unveiled during Unpacked 2026, and stand a chance to win mystery gifts worth up to a total of RM68,000!




Samsung Introduces the New Bixby in One UI 8.5




Samsung Electronics Co., Ltd. today announced the beta program for its latest version of Bixby , upgraded to operate as a conversational device agent. The update makes interacting with Galaxy devices more intuitive, as users can simply ask for what they need through natural language. Additionally, it expands access to up-to-date answers from the open web.

“Since we introduced our first AI phone in 2024, we’ve been committed to making them easier to use so more people can benefit from AI — that’s why we decided to integrate a device agent directly into the experience,” said Won-Joon Choi, Chief Operating Officer, Mobile eXperience (MX) Business at Samsung Electronics. “To support this, we redesigned Bixby to enable more natural interactions and intuitive device control, reducing friction in everyday tasks.” 


Intuitive Device Control Through Natural Conversation

Bixby allows users to control and navigate Galaxy devices using natural language, without the need for exact setting names or commands. Users don’t need to learn how device menus are structured or remember specific terms to get things done; they can simply describe what they want — or ask why something is happening on their device — in their own words. Bixby understands the intent and takes the appropriate action, reducing the time and effort required to manage everyday device settings and features.

For example, a user could say, “I don’t want the screen to time out while I’m still looking at it.” Bixby understands the request and immediately turns on the ‘Keep Screen on While Viewing’ setting — without requiring them to navigate through settings or know the feature’s exact name.

Rather than offering generic instructions, Bixby can also identify the current settings of the device and suggest various possible solutions. This reduces trial and error, helping people complete tasks more quickly, even when they are unfamiliar with the device or its features.

If a user asks, “Why is my phone screen always on when it’s inside my pocket?” Bixby will use the context of the situation and bring up relevant settings, such as Accidental Touch Protection, allowing them to turn it on directly. 

 


Real-Time Web Search Capabilities

Bixby also supports real-time web search capabilities. Now it can access live and up-to-date information, with results appearing within Bixby’s own user interface. This means people can explore topics and get answers to questions as part of one consistent and seamless experience.  Without being redirected to a separate browser or app, users can find what they need more quickly and stay focused on the task at hand. 

For instance, users can say to Bixby, “Find me hotels in Seoul that have swimming pools for kids.” Bixby processes the request and provides relevant web search results directly within its interface, allowing users to explore available options without interruption or delay.



 

Availability

The latest Bixby updates is available in One UI 8.5 in selected markets including Germany, India, Korea, Poland, the UK and the U.S. with plans for broader expansion to follow. For more information about Bixby, visit Samsung Malaysia’s Official Website


You are invited to the next Galaxy Unpacked!

On 26 February, join us as we unveil Samsung’s newest Galaxy innovations – marking a new phase in the era of AI as intelligence becomes truly personal and adaptive. The event will be streamed live on Samsung Malaysia’s Official Website, Newsroom, YouTube, Instagram, Facebook and LinkedIn beginning at 2a.m. Malaysia Time, 26 February 2026.

From 11 February until 25 February 2026, register your interest at https://www.samsung.com/my/unpacked/ to receive a RM150 e-voucher  to purchase selected Galaxy device(s) unveiled during Unpacked 2026, and stand a chance to win mystery gifts worth up to a total of RM68,000 !



Monday, February 23, 2026

Trust, Control, and Intelligence: Addressing the Real Concerns Around Agentic AI on Smartphones

 Agentic AI represents one of the most transformative shifts in artificial intelligence: systems that can plan, decide, and act autonomously to achieve goals. Unlike earlier generations of AI that responded only to direct prompts, agentic AI is proactive, it can anticipate needs, coordinate tasks, and take initiative on behalf of users.

When this level of intelligence is embedded into something as personal and always-on as a smartphone, excitement naturally comes with concern. Smartphones are no longer just tools; they are extensions of our identities, holding our conversations, memories, schedules, financial information, and even health data.


Why Agentic AI Raises New Concerns


Unlike traditional AI that waits for instructions, agentic AI is designed to act independently within defined objectives. On a personal device, that autonomy introduces several legitimate concerns that go beyond typical discussions of AI accuracy or performance.





Privacy & Data Exposure


Agentic AI often requires access to large volumes of contextual data, messages, calendars, location history, usage patterns, to make intelligent decisions. Users are understandably concerned about how much data is accessed, how long it is retained, and whether it is processed locally or sent to the cloud.




Security Vulnerabilities


Any system capable of acting autonomously can become a target if not properly secured. If compromised, agentic AI could potentially be manipulated to perform unintended actions, making robust security architecture essential rather than optional.


Transparency & Explainability


When AI makes decisions on a user’s behalf, rescheduling meetings, prioritising notifications, suggesting actions, users want to understand the reasoning behind those choices. A “black box” approach erodes confidence, even if outcomes are technically correct.


Loss of Control


Perhaps the most emotional concern is the fear of losing agency. Users want assistance, not automation that feels intrusive or irreversible. If AI acts without clear consent or the ability to intervene, trust quickly breaks down.


These concerns are not signs of resistance to innovation; they are signalling that user deeply care about trust, autonomy, and accountability.


The Solution Isn’t Less AI, It’s Better Guardrails


The answer to these challenges is not to slow innovation or limit AI capabilities, but to design smarter, stronger guardrails that ensure agentic AI remains aligned with human values and expectations.


On-Device Processing as a Foundation


One of the most effective safeguards is on-device AI processing. By keeping sensitive data on the smartphone, itself rather than transmitting it to external servers, privacy risks are significantly reduced. This approach not only limits data exposure, but also improves speed, reliability, and availability, AI features continue to function even without a network connection.

On-device processing signals a clear priority: user data belongs to the user.


Clear User Control & Consent


Agentic AI should never operate in vague or undefined ways. Users must be able to:

Set clear permission levels

Decide which data the AI can access

Review actions taken on their behalf

Override or undo decisions at any time

Adjust how proactive or autonomous the AI is


This flexibility ensures that AI adapts to individual comfort levels rather than forcing a one-size-fits-all experience.


Transparency by Design


Transparency should be built into the experience, not added as an afterthought. Agentic AI should communicate its actions in simple, human terms:

What action was taken

Why it was taken

What data was used

How the behaviour can be changed


When users understand AI behaviour, trust increases, and confidence replaces uncertainty.


Enterprise-Grade Security from Trusted Brands


 


As agentic AI becomes more powerful, the role of established technology brands becomes increasingly important. Companies with deep experience in secure hardware, encrypted environments, and long-term software support are better positioned to deploy agentic AI responsibly.


Knox Security is an example of an embedded defence-grade security platform that is built into every layer of a Samsung device. From secure chipsets to regular security updates and compliance with global standards, enterprise-grade protection is essential when AI is acting autonomously at scale. 


Continuous Learning with Human Feedback


True intelligence isn’t just about learning from data, it’s about learning from people. Agentic AI should continuously adapt based on user corrections, preferences, and feedback. If the AI makes a wrong assumption or unwanted decision, it should adjust its future behaviour accordingly.

This human-in-the-loop approach ensures the AI evolves in alignment with user intent, not away from it.


Redefining the Relationship Between Humans and AI


At its best, agentic AI doesn’t replace human decision-making, it augments it. It takes care of repetitive, time-consuming tasks, anticipates needs, and reduces friction in everyday interactions, while users remain firmly in control of direction and outcomes.

The future of smartphones isn’t about AI doing everything. It’s about AI doing the right things, at the right time, in ways that feel intuitive, respectful, and trustworthy.


Trust Will Be the True Differentiator


As agentic AI becomes more common, trust, not raw capability, will define leadership. The brands that succeed won’t simply be those with the most advanced algorithms, but those that balance autonomy with accountability, intelligence with security, and innovation with transparency.

Because in the end, the most powerful AI isn’t the one that can do the most, it’s the one people feel comfortable letting into their lives.


A New Generation of Technology


The advancement of advanced AI technologies requires premium technology that is designed to offer the best experiences possible. With global market changes, this technology requires investment to be able to power capabilities that transform how your devices interact with you. 


Follow https://news.samsung.com/my/ for news and information.


Power to Play, Stream, and Multitask All at Once with the new Samsung Galaxy A07 5G

Samsung Electronics announced the launch of the new Galaxy A07 5G, with this latest addition housing a larger battery capacity in the A Series line-up, a 6 nm processor for faster loading, and AI features including Google Gemini , and Circle to Search  with Google to deliver more ease and convenience through mobile experiences. And with a dual camera to improve storytelling on social media, smoother refresh rates, and a brighter screen, users can enjoy and immerse themselves in their favorite content wherever they are. 

Enjoy better entertainment experiences for longer 

Stream movies and TV shows and enjoy content for hours day and night with the Galaxy A07’s 6,000mAh battery built for long-lasting performance . With a 120% larger battery capacity , users can stay connected on the go for much longer and enjoy extended video playback time without worrying about recharging. An immersive 6.7”  edge-to-edge view combined with a 120Hz  refresh rate enables smoother transitions and seamless scrolling so users can fully dive into their favorite content and look forward to elevated viewing experiences. Meanwhile, the High Brightness Mode delivers up to 800  nits so the watching experience stays clear and bright, even when you’re outdoors and under sunlight. 

Awesome Performance and Reliability 

Capture the important details and share special moments in life with the awesome 50MP  wide and 2MP depth dual rear camera. Producing crisp and sharp photos, the advanced image processor balances light and shadow for clear results in various conditions so you’ll never miss the essence of any detail. Equipped with a depth camera, you can also look forward to adding a natural bokeh effect to your images. For those hoping to add some stunning selfies to your gallery, the 8MP front camera snaps fine details with minimal noise, delivering visuals with sharp focus and enhanced clarity .   For day-to-day durability and outdoor adventures, the Galaxy A07 5G boasts IP54 dust and water resistance, offering reliable protection from accidental splashes and exposure to water. Its superior surface durability, such as Glass Fiber Reinforced Polymer  for the back also provides protection against scratches or breakage. Balancing a stylish form and essential functions, the Galaxy A07 5G is sleek and refined at 8.2mm thick, weighing 199 grams.  

Versatile Core AI Experience 

On the new Galaxy A07 5G, users get access to  AI features including Gemini, and Circle to Search, which bring a new level of AI intelligence to their smartphone. Use the side keys to easily activate Gemini  which can seamlessly assist you with complex tasks across both native Galaxy and third-party apps, ensuring the entire device experience is as seamless as can be. You can also communicate and interact with Gemini Live using natural speech to instantly get answers and insights on any topic. Meanwhile, Circle to Search enables users to conveniently search for more information about anything they see on their screen - be it images, music, or text. 

Secure Future-Ready Galaxy Experiences 

The Galaxy A07 5G will receive six generations of Android OS upgrades, along with six years of security updates . This ensures that users’ devices will continue to stay secure and are able to perform at their best well into the future.    Installed with One UI 8.0, the new model offers improved usability and more personalization options.      Galaxy A07 5G users can also rest assured with Samsung’s robust security and privacy innovations. The Galaxy A07 5G is equipped with Samsung Knox Vault that keeps sensitive personal information extra secure with dedicated tamper-resistant hardware.  

Pricing and availability

The new Galaxy A07 5G will be available from 30th January 2026 in different attractive color variants including Light Green, Light Violet and Light Black. 

Wednesday, February 11, 2026

Galaxy Unpacked February 2026: The Next AI Phone Makes Your Life Easier

 

 Get ready for a mobile experience designed to remove friction from the things you do every day. The new Galaxy S series is coming – built to simplify everyday interactions, inspire confidence and make Galaxy AI feel seamlessly integrated from the moment it’s in hand.

On 26 February, Samsung Electronics will host Galaxy Unpacked in San Francisco. Join us as we unveil Samsung’s newest Galaxy innovations – marking a new phase in the era of AI as intelligence becomes truly personal and adaptive. The event will be streamed live on Samsung Malaysia’s Official Website, Newsroom, YouTube, Instagram, Facebook and LinkedIn beginning at 2a.m. Malaysia Time, 26 February 2026.


 





From 11 February until 25 February 2026, register your interest at https://www.samsung.com/my/unpacked/ to receive a RM150 e-voucher  to purchase selected Galaxy Tab, Galaxy Watch, Galaxy Buds and the next Galaxy device(s) unveiled during Unpacked 2026, and stand a chance to win mystery gifts worth up to a total of RM68,000. Stay tuned to get all upcoming teasers, trailers, updates, and access to exclusive benefits ahead of Galaxy Unpacked February 2026!


Tuesday, February 10, 2026

 Trust, Control, and Intelligence - Addressing the Real Concerns Around Agentic AI on Smartphones

 





Agentic AI represents one of the most transformative shifts in artificial intelligence: systems that can plan, decide, and act autonomously to achieve goals. Unlike earlier generations of AI that responded only to direct prompts, agentic AI is proactive, it can anticipate needs, coordinate tasks, and take initiative on behalf of users.


When this level of intelligence is embedded into something as personal and always-on as a smartphone, excitement naturally comes with concern. Smartphones are no longer just tools; they are extensions of our identities, holding our conversations, memories, schedules, financial information, and even health data.


Why Agentic AI Raises New Concerns


Unlike traditional AI that waits for instructions, agentic AI is designed to act independently within defined objectives. On a personal device, that autonomy introduces several legitimate concerns that go beyond typical discussions of AI accuracy or performance.


Privacy & Data Exposure


Agentic AI often requires access to large volumes of contextual data, messages, calendars, location history, usage patterns, to make intelligent decisions. Users are understandably concerned about how much data is accessed, how long it is retained, and whether it is processed locally or sent to the cloud.




Security Vulnerabilities


Any system capable of acting autonomously can become a target if not properly secured. If compromised, agentic AI could potentially be manipulated to perform unintended actions, making robust security architecture essential rather than optional.


Transparency & Explainability


When AI makes decisions on a user’s behalf, rescheduling meetings, prioritising notifications, suggesting actions, users want to understand the reasoning behind those choices. A “black box” approach erodes confidence, even if outcomes are technically correct.


Loss of Control

Perhaps the most emotional concern is the fear of losing agency. Users want assistance, not automation that feels intrusive or irreversible. If AI acts without clear consent or the ability to intervene, trust quickly breaks down.


These concerns are not signs of resistance to innovation; they are signalling that user deeply care about trust, autonomy, and accountability.


The Solution Isn’t Less AI, It’s Better Guardrails


The answer to these challenges is not to slow innovation or limit AI capabilities, but to design smarter, stronger guardrails that ensure agentic AI remains aligned with human values and expectations.


On-Device Processing as a Foundation


One of the most effective safeguards is on-device AI processing. By keeping sensitive data on the smartphone, itself rather than transmitting it to external servers, privacy risks are significantly reduced. This approach not only limits data exposure, but also improves speed, reliability, and availability, AI features continue to function even without a network connection.

On-device processing signals a clear priority: user data belongs to the user.


Clear User Control & Consent


Agentic AI should never operate in vague or undefined ways. Users must be able to:

Set clear permission levels

Decide which data the AI can access

Review actions taken on their behalf

Override or undo decisions at any time

Adjust how proactive or autonomous the AI is


This flexibility ensures that AI adapts to individual comfort levels rather than forcing a one-size-fits-all experience.


Transparency by Design


Transparency should be built into the experience, not added as an afterthought. Agentic AI should communicate its actions in simple, human terms:

What action was taken

Why it was taken

What data was used

How the behaviour can be changed


When users understand AI behaviour, trust increases, and confidence replaces uncertainty.


Enterprise-Grade Security from Trusted Brands

As agentic AI becomes more powerful, the role of established technology brands becomes increasingly important. Companies with deep experience in secure hardware, encrypted environments, and long-term software support are better positioned to deploy agentic AI responsibly.


Knox Security is an example of an embedded defence-grade security platform that is built into every layer of a Samsung device. From secure chipsets to regular security updates and compliance with global standards, enterprise-grade protection is essential when AI is acting autonomously at scale. 


Continuous Learning with Human Feedback


True intelligence isn’t just about learning from data, it’s about learning from people. Agentic AI should continuously adapt based on user corrections, preferences, and feedback. If the AI makes a wrong assumption or unwanted decision, it should adjust its future behaviour accordingly.

This human-in-the-loop approach ensures the AI evolves in alignment with user intent, not away from it.


Redefining the Relationship Between Humans and AI


At its best, agentic AI doesn’t replace human decision-making, it augments it. It takes care of repetitive, time-consuming tasks, anticipates needs, and reduces friction in everyday interactions, while users remain firmly in control of direction and outcomes.

The future of smartphones isn’t about AI doing everything. It’s about AI doing the right things, at the right time, in ways that feel intuitive, respectful, and trustworthy.


Trust Will Be the True Differentiator


As agentic AI becomes more common, trust, not raw capability, will define leadership. The brands that succeed won’t simply be those with the most advanced algorithms, but those that balance autonomy with accountability, intelligence with security, and innovation with transparency.

Because in the end, the most powerful AI isn’t the one that can do the most, it’s the one people feel comfortable letting into their lives.


A New Generation of Technology


The advancement of advanced AI technologies requires premium technology that is designed to offer the best experiences possible. With global market changes, this technology requires investment to be able to power capabilities that transform how your devices interact with you. 


Follow https://news.samsung.com/my/ for news and information.


Proudly Owned by Malaysians: Samsung is Built On Trust

 The pride of ownership doesn’t need loud declarations when it is nurtured through trust, consistency and community. When a brand like Samsung resonates deeply with millions, what matters more than celebrity endorsements are the real stories that celebrate people, progress and purpose.



To underline the impact Samsung has had on Malaysia for 35 years, the company has released a brand film featuring its spokespersons: a diverse group of Malaysians who are proud Samsung Galaxy owners. With these Malaysians, their stories are not just testimonials; they are a reflection of Samsung’s commitment to innovation, inclusivity and connection.


Innovation that shapes everyday life


Over the decades since its inception in 1969 and its debut in Malaysia in 1991, Samsung has continuously enhanced everyday life with technology that is both ground-breaking and accessible.


For Malaysians, choosing Samsung is not about chasing trends. It’s a decision rooted in knowing your device will keep up with you every day. The Galaxy S series, for example, is the unrivalled camera phone leader, lauded by anyone determined to capture life’s precious moments with breathtaking clarity. It is also championed as the concert phone to own, by those who refuse to settle for anything less than perfection when wanting to preserve unforgettable performances. Meanwhile, the Galaxy Z series has revolutionized the concept of mobile technology, spearheading the era of foldable smartphones that have become powerhouses for productivity and immersive entertainment.


Samsung also appreciates that technology must be inclusive for it to truly be great. For those who seek dependable, budget-friendly options that do not compromise on performance, the Galaxy A series proves that innovation does not have to come at a premium.


Technology that lives quietly with you


Samsung offers a wider ecosystem of devices and solutions that are designed to complement each other. Whether you're using a smartphone, tablet, or smartwatch, everything works in harmony, reflecting Samsung’s deeper understanding of modern life: technology should simplify, not complicate. With the introduction of Galaxy AI, which works hand in hand with Google’s Gemini AI , Samsung offers an intelligent companion that works intuitively with the users, not replace them. From increasing productivity to supporting creativity, Samsung's Galaxy AI-powered ecosystem and features like Circle to Search  are designed to empower users, making technology an effortless extension of their lives.


Samsung’s 35 years in Malaysia isn’t just about longevity, but about a valuable relationship built on trust and progress. To every Malaysian that has welcomed Samsung into their lives with pride, thank you for staying this journey, and for making Samsung Your Companion to AI Living.


Powering Malaysian Lives; Connecting Futures


These stories of trust are not abstract ideas, or ones told by a single voice. They are lived and shared by real Malaysians across the country: from students capturing their academic milestones to professionals working on the go; from families staying connected across different time zones, to individuals pursuing their passions with the help of Galaxy AI technology. The answer to “Why Samsung” isn’t simply found in one product. It lives in everyday moments, and it’s in the pride of ownership shared by millions of Malaysians in such an inherent way that “Why Samsung” becomes less a question, and more a way of life.


This bold spirit comes to life in a video featuring Malaysians from all walks of life, reflecting decades of innovation grounded in meaningful experiences. Watch it here as you ponder: do you remember your first Samsung Galaxy?: https://youtu.be/eLOPsKnsMwk


Galaxy A07 5G A Phone That Lasts When Life Doesn’t Slow Down

 “Eh, need to charge again so fast ah?” We’ve all been there. You buy a smartphone with an impressive battery capacity, expecting long hours of use without worrying about charging. But sooner than you expect, you frequently find yourself fretting about low-battery warnings barely halfway through a day’s use. That’s exactly the problem the Galaxy A07 5G is designed to solve. With a massive 6,000mAh battery, it is optimized to deliver up to 29 hours of video playback. But wait, what is mAh? The value in mAh tells you how much power the battery can store and how long it can power your device before it needs to be charged again. We’ll spare you the technicalities — just remember that generally, the higher the mAh, the more hours of use the battery can sustain. You’d be right to say that something like 6,000mAh is impressive, but there are two common misconceptions about higher battery capacities. Bigger isn’t always better Myth #1: A bigger mAh always means longer use and playback. The reality: A larger battery capacity doesn't always guarantee better endurance between charges. It’s more about how the battery is used. One often overlooked factor is how power-efficient the device is. When comparing two phones with different battery capacities, you may find that Phone A with a lower capacity performs as well as Phone B with a higher mAh if Phone A is optimized for efficiency. It is akin to a person being strong and healthy not because they eat a lot, but because they exercise and have a good diet. Myth #2: A higher mAh means the battery lifespan is longer. The reality: A larger battery doesn’t necessarily last more years than a smaller one. Factors that affect battery longevity include battery design, charging habits, usage patterns and environmental factors. You may be able to practice good charging habits and limit your use of power-intensive apps, but a phone that overheats frequently would still age faster than one designed with better thermal management. To draw on another everyday parallel, it’s not the size of a fuel tank that matters, but how efficiently the engine uses it.

Now, let’s back to the Samsung Galaxy A07 5G.

Real power is how long it lasts after charging

Most smartphone buyers these days prefer for a higher battery capacity to stay connected on the daily. A 6,000mAh battery that delivers up to 29 hours of video playback checks many boxes, but what really tips the scales here is that the Galaxy A07 5G has a balanced performance design and good thermal management.

What does that actually mean for everyday life?

For the Power Ahma, it means fully charging once in the morning, watching social media videos at top volume, replying to family texts, video calling her mahjong gang, and still having battery left all the way through dinner and her pre-bedtime TikTok marathon. By the next morning, she still has about 20% left. One charge takes her through a full day of The Internets, and often into the next. Compare that to an ordinary phone. Halfway through the day: “Why battery finish so fast one?” Not very power, Ahma. The phone you depend on, for more years By now, you get the idea: a higher mAh lasts longer between charges. But when your phone is also designed to balance battery efficiency and stable performance, you’re looking at a phone with a longer lifespan. That’s music to the ears of the Power Boss who just needs a no-frills secondary phone for work. Reply to emails, proofread and sign documents, manage a project workflow for the team, take calls on the go, multitask, multitask. With an ordinary phone, there’s often a need to recharge by lunchtime. With the Galaxy A07 5G, one full charge gives you worry-free usage all day, without carrying a power bank everywhere. And even after years of daily use, the battery in the Galaxy A07 5G is still stable and delivers reliable performance. “Oh, this old thing? I’ve had it for years.” The Power Boss calls that a win.

Power that fits real life

The Samsung Galaxy A07 5G isn’t trying to impress you with specs alone. It’s built for real people, real routines, and real responsibilities. It runs on stability and efficiency, so whether you’re a Power Ahma enjoying social media all day, or a Power Boss running a business on your phone, it stays reliable day after day, year after year. A good phone shouldn’t make you ask, “Eh, need to charge again so fast ah?”

It should just keep going.

Power your day with the Samsung Galaxy A07 5G. Visit here to purchase the device at an incredible price of RM699 valid till 28 February 2026 only: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a07-5g-light-green-256gb-sm-a076blgdxme

Thursday, January 29, 2026

Coming Soon: A New Layer of Privacy Five Years in the Making


 Our phones are our most personal space, but we use them in the least private places. On the bus, in the elevator, and wherever we’re waiting in line, our digital laundry gets aired in plain view. And as phones become more tailored to our routines and preferences, concerns about privacy are only growing. 


That’s why Samsung will soon unveil a new layer of privacy to shield your phone from shoulder surfing wherever you go. You’ll have the space to check your messages or enter a password on a packed commute without thinking twice about who might be watching.







PINs and passwords remain hidden from people nearby, even in crowded public settings.


Flexible Protection Built Over Years 

Not everyone needs the same level of privacy. This new layer gives you the choice to decide what works best for you. You can customise it to raise your guard with specific apps, or when entering access details for more private areas of your phone. With multiple settings for adjusting visibility, you can limit what others can see based on the level of privacy protection you need. 


 

Customisable, app-level privacy settings help ensure only the user can see on-screen private information.


You can also choose to protect specific parts of your experience, such as notification pop-ups. It’s a tailored approach that you can fine-tune or switch off entirely, rather than a blanket one. 


It took over five years of engineering, testing and refining to get here. We studied how people use their phones, what they consider private, and how security should feel in everyday life. The result is a fusion of hardware and software expertly calibrated to protect you without getting in your way. 


 

Users can control the visibility of notification pop-ups in public.


A New Standard for Mobile Privacy

This is the latest in a series of Galaxy innovations designed to keep you safe. There is no privacy without strong security. For more than a decade, Samsung Knox has established layers of protection for Galaxy devices, from dedicated security hardware like Knox Vault to ecosystem defenses such as Knox Matrix. This latest safeguard builds on that commitment to security, introducing privacy at a pixel level.


This is privacy you can see and security you can feel – and it’s coming to Galaxy very soon.


For more information and updates, please visit https://news.samsung.com/my/.