One Device, Endless Stories. The Galaxy S26 Camera Revolution.

 Every day is made up of small, fleeting moments that disappear just as quickly as they happen. The Galaxy S26 Series is built for exactly that: to capture life as it unfolds, effortlessly, intelligently, and beautifully, powered by Galaxy AI.

Here are three stories. One device. Endless ways of seeing.

The Night That Didn't Wait

It's late. A city skyline glows softly in the background, everything bathed in the warm hues of the city after dark.

Then the question comes.

"Hey babe, can you take a photo of me?"

The poor man freezes. This isn't just a request — it's an assignment. He raises his phone with quiet determination, hoping for the best.

Thankfully, the Galaxy S26 Ultra is ready.

With an upgraded 200MP Wide camera featuring a 47% brighter F1.4 aperture, alongside a 50MP Telephoto camera with an F2.9 aperture that's 37% brighter , the new Nightography system captures remarkably clear, detailed images even in challenging low-light conditions. Advanced noise reduction preserves natural skin tones while keeping the ambience of the city intact .

She doesn't need a retake. The moment already looks like memory; warm, sharp, and alive.

And just like that… he passes the test.

The Reel That Felt Like a Memory

A solo walk through the city. Phone in hand, recording a spontaneous video. Footsteps on pavement, distant laughter, passing lights — everything unfolding naturally, without choreography.

With Super Steady Video  and the new Horizontal Lock feature, the Galaxy S26 Ultra keeps every frame level, even when you're constantly on the move. Powered by expanded optical angles together with gyro and acceleration sensors that recognize the direction of gravity, the camera delivers smooth, shake-free footage, even if you rotate the phone a full 360 degrees.

Whether you're exploring a bustling city or chasing your next adventure, every clip feels effortlessly cinematic.

Later, when it plays back, it doesn't feel like a recording.

It feels like returning.

The Shot That Adjusted Itself

A quick portrait. No time for camera settings. No time for perfect lighting. Just a moment that won't wait.

The shutter taps, and Galaxy AI  quietly gets to work.

Using Photo Assist , users can simply describe the edits they want — from removing distractions and changing backgrounds to refining lighting and details without complicated editing tools. Need to clean up the scene or transform it into something more creative? Creative Studio  lets you generate stickers, personalized visuals, invitations, wallpapers and more from a simple prompt or sketch, all within the same seamless experience.

The result doesn't feel overly edited. It simply feels right.

 

No second guess. No retake. Just a photo that understands what you wanted from the very beginning.

 

Images for illustration purposes only.

One Device, Endless Stories

Different places. Different people. Different emotions.

But one device quietly adapting, intelligently enhancing, and never interrupting the moment.

The Galaxy S26 series doesn’t ask users to be better photographers. It helps them stay present while it handles the complexity of capturing life as it happens.

Because in the end, it’s not about taking the perfect shot.

It’s about never missing the story in the first place.

To buy the Samsung Galaxy S26 Series, please visit: https://www.samsung.com/my/offer/galaxy-s26-series/

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Back-to-School Made Smarter with Samsung's PayDay Syok Deals

As a new semester approaches, it's the perfect time to refresh your tech setup and get ready for the months ahead.

Whether you're heading back to campus, preparing for classes, or simply looking for smarter ways to stay productive and balanced, Samsung Malaysia's PayDay Syok Deals campaign makes it easier than ever to upgrade your Galaxy ecosystem for less.

From 24 – 27 June 2026, Malaysians can enjoy savings of up to RM750 on selected Galaxy devices via the Samsung Online Store, Samsung Shop App, and participating Samsung stores nationwide.

Here are three devices that can help you start the semester on the right foot:

Galaxy Tab S10 FE: Your Ultimate Study Companion

From taking lecture notes to researching assignments and streaming your favorite shows after class, the Galaxy Tab S10 FE is designed to support every part of student life.

Galaxy AI features such as Circle to Search , Solve Math  and Handwriting Help  make studying more efficient, while exclusive app perks including Goodnotes , Noteshelf 3 , Clip Studio Paint  and LumaFusion  help unlock even more productivity and creativity.

Galaxy Watch8 Classic: Stay on Top of Your Schedule and Wellbeing

Balancing classes, assignments, workouts and social commitments can be challenging. The Galaxy Watch8 Classic helps students stay on track with personalized sleep and fitness coaching, advanced health insights and seamless assistance powered by Google Gemini .

Its refined design means it looks just as good in the classroom as it does at the gym.

Galaxy Ring: Better Rest, Better Performance

Success starts with good recovery. Lightweight and comfortable enough for 24/7 wear, the Galaxy Ring tracks sleep quality , recovery and daily Energy Score  to help users better understand their wellbeing and maintain healthy habits throughout the semester.

Whether you're preparing for a new semester or simply upgrading your everyday essentials, Samsung's PayDay Syok Deals offer the awesome opportunity to kick-start the school year with smarter technology at unbeatable prices.

Participating Models of the PayDay Syok Deals Campaign

With incredible savings and some of Samsung's latest innovations up for grabs, there's never been a better time to build your Galaxy ecosystem.

Hurry before the deals disappear!

For more information on Samsung's PayDay Syok Deals campaign, visit: https://www.samsung.com/my/offer/samsung-syok-deals/

Samsung Galaxy A57 5G & A37 5G: When "Ngam" Is the Only Review That Matters

Let's be honest — we've all been there. Standing in a phone store, eyes glazing over at spec sheets filled with numbers that mean absolutely nothing to our actual lives. Megapixels. Gigahertz. Nanonometres. Babe, I just want my phone to work.

Samsung gets it. And with their latest "Ngam For Real Life" campaign, they've finally said out loud what the rest of us have been thinking.

It's Not About the Specs. It's About You.

In Malaysia, ngam isn't just a word — it's a vibe. That quiet, almost instinctive feeling when something slots perfectly into your life without you having to force it. Like finding a parking spot right in front of the entrance. Or your teh tarik arriving at exactly the right temperature. You don't explain it. You just know.

That's exactly the energy Samsung is bringing to the Galaxy A57 5G and A37 5G.

For the Ones Working After Hours

Meet William — a bank executive whose workday doesn't end when he leaves the office. Sensitive documents, late-night reviews, on-the-go decisions. His phone isn't a luxury; it's part of the job.

For him, ngam means a device that handles confidential data safely, keeps up with storage demands and delivers clarity even in low light. No drama. No fuss. Just a phone that shows up for him the same way he shows up for his clients.

For the Creative Who Can't Wait for Perfect Lighting

Then there's Nurul, a makeup artist whose day is equal parts professional shoots and chaotic cat content. (Her cats, she admits, absolutely refuse to cooperate — especially when the lighting is terrible.)

There's no time to set up ring lights and reflectors when a moment happens. The Galaxy A57 5G just has to work — fast, consistently, without her having to think twice about it. Because content doesn't wait, and neither does she.

For the Concert Kid Living for the Moment

Zakwan lives for live music. The energy, the lights, the crowd — and the desperate urge to capture all of it before it disappears.

Concert venues are brutal for cameras. Low light, constant motion, everyone's arms in the way. But with the A57 5G, the goal isn't a technically perfect shot. It's an authentic one — the kind that actually brings the memory back when you look at it three months later.

For the One Who Just Needs It to Keep Up

Janice multitasks for a living. Apps switching, workflows moving, zero tolerance for lag. The Galaxy A37 5G is her weapon of choice — not because it has the flashiest features, but because it simply never gets in her way.

That's ngam. Seamless, invisible, reliable.

So, Is It Worth It?

What's refreshing about this campaign — and honestly, about these phones — is that Samsung isn't trying to out-spec the competition. They're asking a more grounded question: does this phone actually fit the life you're living?

For most of us in Malaysia, the answer with the Galaxy A57 5G and A37 5G is a quiet, confident yes.

No exaggeration. No unnecessary complexity. Just a phone that fits.

Aye tetap ngam.

CU Kim, President & CEO, Samsung Electronics Southeast Asia & Oceania Byline - Why Southeast Asia and Oceania’s Mobile Future Demands an Intelligent Revolution

 Innovation is often measured by what we can see – larger screens, thinner frames, or more vibrant displays. However, the most profound shifts occur when the technology itself begins to disappear. 

We are stepping into an era where technology should feel like an extension of intent rather than a tool we must learn and manage. In short, we are moving away from digital complexity towards everyday convenience.

For over a decade, the smartphone experience has been defined by touch-based navigation. People all over the world have become accustomed to tapping on screens and managing fragmented applications to complete simple tasks. For this era to close, mobile experiences must become more proactive and adaptive, understanding context and providing assistance the moment it is needed. 

With the all-new Galaxy S26 series, the next chapter begins here. The path forward is not about adding more apps, but instead about creating an invisible architecture that enables easier daily living.

SEAO is Primed for an AI Revolution

Southeast Asia and Oceania (SEAO) represents one of the most dynamic, mobile-first digital economies in the world. Google’s recent e-Conomy SEA 2025 report  highlights a powerful base of 200 million new users that have come online over the last decade across Southeast Asia. With three in five people now shopping online, and over 60% of all payments being made digitally, the region’s digital fluency has driven a surge in interest towards artificial intelligence (AI), at three times the global average.

This momentum is equally profound across Oceania, where AI has moved rapidly from a concept to a core business driver. In New Zealand, a significant 91% of businesses report efficiency improvements from AI, with half also citing positive financial impact . Australian businesses are mirroring this shift as well; with 40% of SMEs currently adopting AI  and agreeing that AI offers a competitive edge and compelling use cases that can transform their operations.

The launch of the Galaxy S24 series two years ago marked the transition from smartphone to a new era of AI phones. Today, for the millions across the diverse SEAO region — from hyper-connected urban hubs to rapidly developing tech frontiers — the phone has become more than a tool, and instead the primary platform for navigating life.

As our region accelerates its adoption of AI, true advancement is achieved when everyday use is powered by seamless anticipation of needs. For instance, the Galaxy S26 Ultra features Samsung’s most intuitive and user-friendly AI experience to date. Features like Now Nudge  provide proactive and relevant context-aware suggestions, while Now Brief  surfaces timely reminders for important events. The reliable delivery of these experiences requires a foundation of customized hardware, such as the Snapdragon® 8 Elite Gen 5, which is designed for high-speed on-device performance on the Galaxy S26 Ultra. Sitting quietly beneath the interface, this hardware orchestrates how intelligence understands context to enable intuitive workflows.

The Power of Open Intelligence

To harness these advancements without forcing people to learn entirely new interfaces, technology demands a deeply integrated approach. We understand that customers prefer having a choice in the tools they use, so Galaxy S26 Ultra also comes with a choice of agents  to help users complete tasks more easily with a single button press or voice prompt. As we see it, the future lies in an open ecosystem of AI-powered features that users can embrace with confidence—knowing their personal data is secure while enjoying the benefits of a multi-agent experience that is backed by Samsung’s commitment to collaborative protection. 

Crucially, this AI transformation cannot be reserved for a select few. We are committed to the democratization of mobile AI, targeting an expansion to over 800 million users globally in 2026. True progress is only achieved when advanced capabilities reach the masses, ensuring broad availability to all.

Trust as the Foundation

With increased power comes a heightened need for trust. As both consumers and organizations scale their AI usage, a multi-agent approach must be built on the principle that access to personal information is strictly limited to the specific task at hand. AI experiences on Galaxy are protected at every level, with personalization, transparency, and user choice guiding every step. 

Security is not merely a feature, but a foundational element of our AI infrastructure that users can customize through granular privacy settings, opt-in security features, and intuitive dashboards designed to enable true control and transparency. For instance, the Privacy Display  on the Galaxy S26 Ultra introduces a new form of personal protection. Integrated directly into the display hardware, it controls how the screen’s pixels disperse light, limiting visibility from side, top, and bottom angles when activated so users can preserve privacy when needed.

Meanwhile, Samsung Knox ensures that personal data remains protected on the device and is shared only when required. On the Galaxy S26 series, the Personal Data Engine (PDE) enables context-aware AI experiences by processing data locally. To keep this process safe, Knox Enhanced Encrypted Protection (KEEP) encrypts the data of each app. Furthermore, Knox Vault adds a physical layer of protection by isolating sensitive data inside its own secure hardware. This system-wide approach combines hardware and software to keep personal information protected.

By equipping our flagship devices with up to seven generations of Android OS and One UI upgrades , along with seven years of security updates, we provide consumers with the confidence that their hardware investments will remain secure over time.

The Blueprint for an Intelligent Future

The diverse and rapidly growing digital economies of the SEAO region have created an ideal environment for AI adoption and growth. The launch of our latest flagship line-up is more than an iterative hardware update; it is the deployment of mobile infrastructure required to meet this moment. 

By balancing specialized hardware with a collaborative software philosophy, we are laying the foundation for a future where digital experiences become easier and more intuitive, fundamentally making life better for every user in the region.

Samsung Powers ‘BTS WORLD TOUR ‘ARIRANG’’ with Galaxy

 Samsung Electronics Co., Ltd. today announced a global partnership with ‘BTS WORLD TOUR ‘ARIRANG,’’ unveiling a new concert experience powered by Galaxy mobile technology that brings artists and the audience closer together.

 

BTS and ARMY have built a cultural movement that brings everyone together to celebrate self-expression and connection through music. This resulted in a global impact that fosters authentic shared experiences — values that resonate deeply with Samsung’s Galaxy brand philosophy. By harnessing the power of music and technology, Samsung and the ‘BTS WORLD TOUR ‘ARIRANG’’ are empowering people to capture special moments and share them with the world.

“Samsung believes that technology enriches everyday experiences,” said Stephanie Choi, EVP and Head of the Mobile Marketing Center, Mobile eXperience (MX) Business at Samsung Electronics. “Through this collaboration, Galaxy will serve as a bridge connecting artists and the audience, enabling people to experience concert moments more meaningfully and preserve and share those memories for longer.”

Building on Galaxy’s vision of meaningful, connected experiences, Samsung is reimagining the traditional concert viewing experience by enabling the audience to emotionally engage with artists and their performances in more immersive ways. In particular, the Galaxy S26 Ultra camera captures memorable moments from live performances, allowing the audience around the world to relive and share the experience, bringing the energy and emotion of the concert into their everyday lives.

“Fans are at the heart of everything we do, shaping our music and journey together with us,” said Lee Jae-sang, CEO of HYBE. “Through this partnership with Samsung Electronics, we hope fans can experience concerts more vividly and create lasting memories.”

‘BTS WORLD TOUR ‘ARIRANG’’ will begin in Goyang, South Korea, and continue in major cities around the world through 2027. As part of the world tour, an exclusive BTS THE CITY ARIRANG SEOUL is taking place in Seoul from March 20 to April 19, including a range of Galaxy-powered immersive experiences to major landmarks across the city.

Fans can explore the Galaxy S26 series through interactive activities, including a stamp rally at Samsung’s Gangnam store and creating self-made stickers using the Galaxy AI-powered Creative Studio. Participants who complete the activities are eligible to receive prizes, including limited-edition ‘BTS THE CITY ARIRANG SEOUL’ merchandise.

Following Seoul, ‘BTS THE CITY’ will expand to other tour stops. Samsung will take part in the entire ’BTS THE CITY’ journey, driving innovation that encourages fans to express themselves, capture meaningful moments and expand everyday experiences with Galaxy.

Samsung Unveils Galaxy A57 5G and Galaxy A37 5G, Packing Pro-Level Features at Awesome Price

 

Samsung Electronics Co., Ltd. today announced the new Galaxy A57 5G and Galaxy A37 5G, the latest Galaxy A series devices that bring Samsung’s newest mobile innovations – including enriched Awesome Intelligence  – to more users worldwide. The latest Galaxy A series reflects Samsung’s commitment to expand AI capabilities across more devices, empower more users to harness the power of intuitive AI that simplify everyday tasks. Galaxy A57 5G and Galaxy A37 5G strengthen the experiences users rely on every day with upgrades to performance, camera and display, alongside durability and security features. With up to six generations of OS upgrades and long-term security support, the new Galaxy A series is built to last. Leading the lineup is Galaxy A57 5G, featuring a slimmer, more refined design and upgraded AI-powered capabilities that make it the most powerful Galaxy A series device yet.

“The new Galaxy A series reflects our continued commitment to AI democratization by bringing the latest innovations to more Galaxy users,” said TM Roh, Chief Executive Officer, President, and Head of Device eXperience (DX) Division at Samsung Electronics. “With Samsung’s fundamental capabilities combined with enriched Awesome Intelligence, the Galaxy A57 5G and Galaxy A37 5G will deliver reliable everyday performance to users around the world and drive rapid AI expansion.”

Enriched Awesome Intelligence Designed for Everyday Life

Through the latest One UI 8.5, Galaxy A57 5G and A37 5G extend Samsung’s latest AI innovations to more users, with Awesome Intelligence that helps people get more things done with ease while unlocking new ways to create and stay productive. 

Voice Transcription is new to the Voice Recorder app, making it easier to revisit important details from meetings, lectures or calls by quickly transcribing and translating call recordings or turning voicemail audio into text. AI Select  is easier to access with a long press on the Edge Panel, surfacing relevant actions directly on screen to extract text or create content without manually selecting items. AI Select also supports Drag & Drop in Multi-Window layout, allowing users to easily move images into Samsung Notes or Photo Editor for faster editing and improved productivity.

Awesome Intelligence makes everyday photo editing easier than ever. Object Eraser  now delivers more natural results when removing unwanted distractions, like a passerby in the background or clutter in a café. On Galaxy A57 5G, Best Face  supports more photos and continuous shooting, making it easier to capture the perfect group photos where everyone looks their best. Fan favorite tools like Filters, Edit Suggestions  help users quickly refine and share moments without extra effort, while Galaxy A57 5G also features Auto Trim  for even easier video editing. 

Circle to Search with Google  adds multi-object recognition so users can easily explore multiple items in an image at once – from an outfit to surrounding accessories – all in one search.

The new Galaxy A series expands Awesome Intelligence experiences with a choice of agents designed to simplify everyday tasks from search to organizing plans or easily adjusting settings. As a conversational device agent, upgraded Bixby  lets users intuitively control Galaxy settings and features using natural language, while Gemini  navigates complex tasks across native Galaxy and select third-party apps to support faster, more intuitive interactions. 

Awesome Camera to Capture Clearer Photos and Videos, Day or Night

As AI becomes more deeply integrated into mobile experiences, camera performance remains essential to delivering the everyday usability and satisfaction users expect.

Galaxy A57 5G and A37 5G deliver brighter, clearer visuals powered by upgraded camera hardware and an improved Image Signal Processor (ISP) . The devices feature a versatile triple-camera system, led by a 50MP main sensor , delivering sharp, detailed images across a wide range of lighting conditions without the need for manual adjustments.

When the lights go down, the Galaxy A57 5G and A37 5G camera adapts seamlessly with improved Nightography , capturing clear and true-to-life photos and videos even in low light conditions.

Galaxy A57 5G takes photography a step further with enhanced image processing that sharpens detail and reduces noise for even clearer, more vibrant results. HDR video  delivers rich contrast and balanced color even in challenging light, while with a faster shutter speed, users can instantly capture fleeting moments with faster speed and improved clarity.  

Galaxy A57 5G and A37 5G also benefit from AI-based subject recognition and scene optimization to balance portraits, preserve natural skin tones and create clearer background separation. When the moment calls for a wider perspective, the ultra-wide lens captures more in every group photo or landscape view, while the 5MP macro camera reveals fine details up close for added creative flexibility.

Performance for Streaming and Multitasking

Galaxy A57 5G delivers the best of both design and performance , combining upgraded CPU, GPU, and NPU, delivering improved performance with its sleekest, lightest form yet. Built for smooth streaming, scrolling and content creation, its refined design features a glossy finish and distinctive triple-camera island for a standout modern look that feels comfortable in-hand.

Despite its slimmer profile, Galaxy A57 5G packs powerful performance. Its 5,000mAh  battery supports up to two days of use  – powering everything from filming and editing to viewing on the go. Super Fast Charging 2.0 reaches up to 60% in around 30 minutes for a quick boost before heading out, while a 13% larger vapor chamber  helps sustain performance during extended gaming or recording. Slimmer bezels and a bright Super AMOLED + display with Vision Booster on both models ensure an immersive, clear viewing experience indoors and outside.

Built for everyday use, Galaxy A57 5G and A37 5G are rated IP68  for water and dust resistance, adding durability in real-world environments and offering users peace of mind when accidents happen. 

Long-Term Support and Foundational Security

Galaxy A57 5G and A37 5G reinforce Samsung’s commitment to device longevity, offering up to six generations of Android OS and One UI upgrades, along with up to six years of security updates  – giving users the confidence to rely on their device for years to come.

Samsung provides a fortified layer of device safety, transparency and user choice with Knox Vault , a hardware-based, tamper-resistant security solution. Galaxy A series users offers holistic protection through innovative security and privacy features including Security & Privacy Dashboard, Auto Blocker, Private Sharing, Theft Protection as well as the new Private Album, a Gallery feature that allows users to lock away personal media quickly and easily. Unlike traditional safeguards, the latest A series devices also proactively notify users about potential risks with Privacy Alerts, which are intelligent notifications that offer clearer insight and control over location permissions or suspicious monitoring of sensitive data. Together, these enhancements make security feel as intuitive as the rest of the experience, making device protection easier than ever for everyone.

Pricing and availability

You can check out the latest Galaxy A57 5G and A37 5G from 25 March onwards! Galaxy A57 5G will be offered in Awesome Navy, Awesome Gray, Awesome Icyblue , while Galaxy A37 5G comes in Awesome Lavender, Awesome Charcoal, Awesome Graygreen . 

To celebrate the launch in Malaysia, Samsung is offering exclusive promotions across Samsung Online Store, Samsung Experience Stores, authorized retailers and participating e-commerce platforms:

Samsung Galaxy A57/A37 5G Launch Promotion

The Launch Rebate promo will run from the 25th March 2026 – 31st Dec 2026 and the Bank/Shopee PayLater Rebate will run from the 25th March 2026 – 29th April 2026. 

To buy the Galaxy A57 5G: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a57-5g-awesome-navy-512gb-sm-a576bdbuxme

To buy the Galaxy A37 5G: https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a37-5g-awesome-lavender-256gb-sm-a376blvuxme

For added peace of mind, Samsung Care+ offers comprehensive coverage optimized to users' device needs, including tailored benefits that protect the devices’ value. 

For more information on the Samsung Galaxy A57 5G and Galaxy A37 5G, please visit: Samsung Newsroom, SamsungMobilePress.com or Samsung.com.

For Creators, By Creators - Samsung’s Pro-Grade APV Codec Supported on Galaxy S26 Ultra

 Samsung Galaxy is the device of choice for creators of all kinds looking to shoot eye-catching, professional-grade content — and with Galaxy S26 Ultra, that experience is getting even better.

Samsung developed its Advanced Professional Video (APV) codec in collaboration with Qualcomm Technologies, Inc. as an open standard for professional video creation so the technology could be available to as many users as possible. It took years of close collaboration between the two companies to make APV a reality on the Snapdragon® 8 Elite Gen 5 Mobile Platform for Galaxy  chipset that powers Galaxy S26 Ultra. APV is the latest example of Samsung’s commitment to put the user experience first by collaborating with other industry leaders.

What is Samsung’s Advanced Professional Video (APV) Codec on Galaxy S26 Ultra?

Galaxy S26 Ultra is the first Galaxy device to support APV, enabling higher-quality video files that use your device storage more efficiently. For anyone who wants pro-level quality without sacrificing the convenience and portability of shooting video on mobile, APV on Galaxy S26 Ultra is a game changer.

How does APV Work?

While other smartphone codecs prioritize small file sizes, they are not built for high-quality editing. APV makes for easier editing and more creative flexibility. Now you can capture video content on your Galaxy device that behaves like cinematic professional camera footage when it’s time to edit — maintaining video quality even after repeated edits. Supporting up to 8K resolution at 30 frames per second, APV uses 10% less storage than other comparable formats while maintaining the same objective visual quality.

How to Enable APV on Galaxy S26 Ultra

1. Navigate to Camera > Settings > Video Format > APV

2. Choose preferred APV control APV HDR or APV Log

3. Select the type of file compression APV 422 HQ (high-quality video) or APOV 422 LQ (optimized for storage capacity and limited data rates)

4. Toggle selected shooting mode on or off in Camera preview

5. Users also have the option to record APV directly to external USB storage, navigate to Camera > Settings > Save to External Storage

Learn more about APV here, and explore the capabilities of Galaxy S26 Ultra and all the latest Galaxy devices on Samsung.com.

Not sure you’re ready to make the switch to Galaxy? Check out Try Galaxy to test out some of the latest features on the device you’re holding right now.

Grab the all-new Samsung Galaxy S26 Series and Galaxy Buds4 Series at Launch today!

Until 3 May 2026, the Galaxy S26 series is available  for purchase with these amazing promotions. Customers can get a rebate of up to RM800 upon purchase with eligible CIMB, Maybank or RHB credit or debit cards. Customers can also redeem up to RM400 with their Samsung Rewards Points Booster for their purchase as well!

Until 31 May 2026, get 10% off on the Galaxy Buds4 Series when you purchase selected Galaxy S and Z Series models. Eligible Samsung Members can also enjoy an exclusive 10% discount via voucher redemption from their Samsung Members application, to purchase either in store through Endless Aisle or online.

For added peace of mind, save up to RM200 on 3 years of Samsung Care+ when you purchase the Galaxy S26 Series as well. Samsung Care+  offers comprehensive coverage that protects the devices’ value, including fast repairs for accidental damage, extended warranty, and certified expert support available both at home and abroad.

To buy the Samsung Galaxy S26 Series, please visit: https://www.samsung.com/my/offer/galaxy-s26-series/

Samsung Galaxy S26 Series and Galaxy Buds4 Series Now Available Worldwide

 Samsung Electronics Co., Ltd. today announced the global availability of the Galaxy S26 series and the Galaxy Buds4 series. As Samsung’s third generation of AI phones, the Galaxy S26 Ultra, Galaxy S26+ and Galaxy S26 deliver the most intuitive and proactive Galaxy AI  experiences yet, helping users accomplish more with fewer steps. Following Galaxy Unpacked, the newly launched Galaxy S26 series has generated exceptional early demand, with initial pre-order figures surpassing previous records and marking a double-digit increase. The premium Galaxy S26 Ultra has quickly become the standout model, selected by more than 70% of pre-order customers worldwide. 

Galaxy S26 Ultra: Where Innovation Leads

Galaxy S26 Ultra brings together Samsung’s most advanced innovation in a single device – powerful performance, an industry-leading camera system, enhanced intuitive Galaxy AI and the world’s first mobile phone with a built-in Privacy Display . 

Privacy Display, which has drawn widespread praise since its unveiling, is a breakthrough in display technology that fundamentally changes how privacy can be protected on a phone at a pixel level. Designed for everyday situations, hardware and software are working as one to protect privacy without compromising everyday viewing experiences.

Built for all-day performance, Galaxy S26 Ultra delivers the most powerful performance on a Galaxy S series yet, powered by a customized mobile processor — Snapdragon® 8 Elite Gen 5 Mobile Platform for Galaxy  — with significant gains  across the CPU, GPU and NPU to support faster, smoother experiences that keep up throughout the day.

Galaxy S26 Ultra also features Samsung’s most intuitive and user-friendly AI experience to date. Features like Now Nudge  provide proactive and relevant context-aware suggestions, while Now Brief  surfaces timely reminders for important events. A choice of agents  also help users to complete tasks easier with a single button press or voice prompt.

Galaxy S26 Ultra builds on Samsung’s industry-leading camera system, seamlessly integrating capture, editing and sharing into one intuitive workflow. Nightography video,  keeps footage vibrant even in low light, and Super Steady,   which comes with a new horizontal lock option for greater stability, even during dynamic movement. Editing is just as easy and straight forward. With the upgraded Photo Assist,  users can refine images and express their creativity by simply describing what they want in their own words, while Creative Studio  empowers users to easily turn their ideas into polished visuals — from stickers and invitations to personalized wallpapers.

Galaxy Buds4 series: Superior Hi-Fi Sound with Computationally Designed Fit

Users can enhance the capabilities of the Galaxy S26 with the new Galaxy Buds4 series which integrated Samsung’s most advanced audio and wearability innovations together in one seamless experience. The Galaxy Buds4 Pro and Buds4 deliver superior hi-fi audio and everyday wearability to achieve the best listening experience across the Galaxy Buds series to date. The Buds4 series establishes a new iconic blade design with an engraved pinch control  and ultra-sleek ergonomic fit, achieved by analyzing hundreds of millions of global ear data points and running over 10,000 simulations  to optimize for all-day wearability and comfort. Powerful hardware and software innovations on the Buds4 Pro such as a wider woofer and an enhanced Adaptive Equalizer and Active Noise Cancellation  produce rich full-spectrum sound true to the original recording. With the integration of several AI agents  and intuitive hands-free controls, the Buds4 series becomes a natural companion to Galaxy S26, extending everyday experiences beyond the phone.

Grab the all-new Samsung Galaxy S26 Series and Galaxy Buds4 Series at Launch today!

Until 3 May 2026, the Galaxy S26 series is available  for purchase with these amazing promotions. Get a rebate of up to RM400 upon purchase of the Galaxy S26 Series. Customers can also get a rebate of up to RM400 upon purchase with eligible CIMB, Maybank or RHB credit or debit cards. Customers can also redeem up to RM400 with their Samsung Rewards Points Booster for their purchase as well!

Until 31 May 2026, get 10% off on the Galaxy Buds4 Series when you purchase selected Galaxy S and Z Series models. Eligible Samsung Members can also enjoy an exclusive 10% discount via voucher redemption from their Samsung Members application, to purchase either in store through Endless Aisle or online.

For added peace of mind, save up to RM200 on 3 years of Samsung Care+ when you purchase the Galaxy S26 Series as well. Samsung Care+  offers comprehensive coverage that protects the devices’ value, including fast repairs for accidental damage, extended warranty, and certified expert support available both at home and abroad.

To buy the Samsung Galaxy S26 Series, please visit: https://www.samsung.com/my/offer/galaxy-s26-series/

To learn more about the Galaxy Buds4 series, please visit: https://www.samsung.com/my/audio-sound/galaxy-buds4-pro/buy/

For more information about the Galaxy S26 series and Galaxy Buds4 series, please visit: Samsung Newsroom, SamsungMobilePress.com and Samsung.com.

The Samsung Galaxy S26 Series is Catching the World by Storm!

 The Samsung Galaxy S26 Series is taking the world by storm, and Malaysians who secured their pre-orders are already among the first to experience Samsung’s most advanced Galaxy AI smartphone yet.

Following its global unveiling, demand for the Galaxy S26 Series surged almost immediately, with over 1.35 million units pre-ordered worldwide. The overwhelming response reflects growing excitement for Samsung’s latest innovations, including the groundbreaking Privacy Display, which elevates on-screen security, and Horizontal Lock, a powerful new tool that transforms the way creators capture content with a truly stable shooting experience.

In Malaysia, the momentum is just as strong. As early collectors begin unboxing their devices, excitement continues to build around the Galaxy S26 Series’ powerful camera capabilities, intelligent AI features, and enhanced privacy tools. With the first wave of users already sharing their experiences, those who missed the pre-order window may soon find themselves wishing they had secured their Galaxy S26 earlier. 

 

A woman who is upgrading from iPhone to the Galaxy S26 Ultra for the Privacy Display feature.

 

A teacher from Johor Bahru who is purchasing the Galaxy S26 Ultra to help with his day-to-day teaching duties.

 

Pre-order Samsung’s next mobile innovation today! From 26 February 2026 to 10 March, From 26 February to 10 March 2026, enjoy exclusive rewards worth up to RM1,200 including double storage and Samsung Rewards Points Booster and an instant RM700 rebate with selected bank cards. You can also save up to RM4,450 with the Galaxy Forever trade-in program, get 30% off selected mobile accessories, and opt for a 0% interest instalment plan of up to 36 months at participating banks.

To buy the Samsung Galaxy S26 Series, please visit: https://www.samsung.com/my/offer/galaxy-s26-series/

Samsung Unveils All New Galaxy Buds4 Series With Ultimate Sound

 

Samsung Electronics Co., Ltd. today introduced its latest Galaxy Buds4 Pro and Galaxy Buds4, redefining what premium earbuds can deliver in both superior hi-fi audio and everyday wearability. Built to sound as good as they feel, the Galaxy Buds4 series pairs exceptional sound quality with a more refined, computationally designed fit, bringing Samsung’s most advanced audio and wearability innovations together in one seamless experience. For the first time, Buds4 Pro features a wider woofer, combined with enhanced Active Noise Cancellation (ANC) and an enhanced Adaptive Equalizer (EQ), to supply full-spectrum sound true to the original recording — while intelligently adapting to real-world conditions. Thoughtful design updates, intuitive hands-free controls, and deeper AI integration further underscore Samsung’s commitment to earbuds designed for how people listen, move and live throughout the day.

“Samsung understands that a truly premium audio experience combines technical sound quality with how that sound feels throughout a user's day,” said Ikhyun Cho, Corporate VP of Mobile Enhancement R&D Team, Mobile eXperience (MX) Business at Samsung Electronics. “With the Galaxy Buds4 series, our design philosophy was uncompromising, providing all-day comfort without sacrificing audio performance, because these are what consumers value most. We engineered our most powerful hi-fi audio and our most secure, ergonomic fit to enhance one another, delivering the best listening experience we’ve ever created.”

Computational Design Optimized for Enhanced Stability and All-Day Comfort

With the Buds4 series, Samsung establishes an iconic Buds blade design identity, a computational design achieved by analyzing data from hundreds of millions of global ear data points and running over 10,000 simulations.  The Buds4 series features an ultra-sleek, ergonomic fit with smaller,  better-fitting earbud heads to deliver a more secure, comfortable experience during all-day wear. The new stabilized blade includes a premium metal finish and an engraved pinch control  area to help users easily locate and adjust settings. Additionally, the new transparent clamshell-type cradle makes storage and charging more intuitive and convenient — while also highlighting the refined blade design to deliver a stylish, high-quality listening experience on the go.

Galaxy Buds4 Pro and Buds4 offer distinct design architectures to meet different needs. Galaxy Buds4 Pro features a canal-fit design that combines ultimate sound with maximum functionality. The open-fit design of Galaxy Buds4 delivers a comfortable, user-friendly audio experience. Customers also have the option to choose from several distinct colorways, with Galaxy Buds4 Pro and Buds4 available in White and Black with a refined matte finish — as well as an online-exclusive Pink Gold for Buds4 Pro.

Superior Hi-Fi Sound With Innovative Hardware Updates

Larger speakers offer better sound quality, and Buds4 Pro introduces a new wider woofer, featuring a new design that makes efficient use of space. By maximizing the vibration area and minimizing the speaker’s edge, the wider woofer increases the effective speaker area by almost 20%  compared to the previous generation without sacrificing wearability. Combined with the tweeter, these features deliver natural, immersive audio with clean bass and rich treble that supports 24-bit/96kHz audio  — ultimately delivering high-fidelity sound true to the original recording. These hardware enhancements capture everything from the high, resonant sounds of violins to the deep, throaty pulses of double basses — details that were difficult to reproduce in earlier generations. The two-way speaker is strategically placed on the upper side of the metal finish to maximize Active Noise Cancellation functionality while minimizing feedback from wind and other external factors.

Maximized Audio Experiences With Enhanced Adaptive EQ and ANC

Galaxy Buds4 series offers software updates that build on powerful adaptive sound capabilities users have come to love in previous Buds generations. Enhanced ANC can tune out everything from heavy transit sounds to everyday background noise, ensuring an immersive audio experience that adapts to changing environments. For example, when commuting on a bus, train or airplane, Buds4’s enhanced Active Noise Cancellation reduces low-frequency engine and road noise while maintaining rich, balanced sound — allowing users to focus on music, podcasts or calls without distraction.

Enhanced Adaptive ANC/EQ  allows for full media immersion, minimizing noise leakage by analyzing the wearing conditions and unique ear shape of each user. Alongside dynamic frequency adjustments, this feature applies optimal ANC algorithms in real time for peak noise-cancelling performance so users can enjoy fine-tuned sound experiences tailored to their individual needs. 

When it’s time to make a phone call, Super Clear Call  utilizes super wideband call technology and machine learning models trained for noise reduction and voice enhancement to provide ultra-clear call quality and double the bandwidth of conventional Bluetooth calls. Whether users are cheering at a baseball game, dining in a bustling restaurant, or spending time with their children at the playground, their voice remains crisp and clear, ensuring they sound as if they were speaking face-to-face. 

An Enriched Galaxy Ecosystem Experience

For Galaxy users, the Buds4 series introduces integrations that enhance the Galaxy ecosystem experience. Users can initiate AI agents  — including Bixby,  Google Gemini  and Perplexity — with hands-free and voice controls, helping users stay engaged with their surroundings while maintaining control over their audio experience. Buds4 Pro allows users to access AI features without reaching for their phones, making it easier to integrate AI into their everyday routines. 

Galaxy ecosystem users can also enjoy simple Buds setup.  Just by opening the cradle — without having to install the Galaxy Wearable app — Galaxy users can easily connect their Buds to their phone or tablet. Through the Buds shortcut menu or in the Quick Panel, users can control and customize the volume or EQ for the optimal sound experience. 

Buds4 Pro also includes Head Gesture  controls to manage calls and engage with Bixby, allowing users to perform subsequent actions hands-free. Along with voice commands, hands-free controls such as these allow users to navigate their day without distraction, ensuring their daily activities remain seamless and uninterrupted.

Availability

The Galaxy Buds4 series is available for pre-order in select markets starting 26 Feb 2026, with general availability starting 11 March 2026. 

* Promotion is valid from 26 Feb 2026 till 31 May 2026. (Subject to changes without prior notice)

In addition, eligible Samsung Members can enjoy an exclusive 10% discount via voucher redemption from Samsung Member application to purchase the Galaxy Bud4 series either in store through Endless Aisle, or online.

To learn more about the Galaxy Buds4 series, please visit: www.samsung.com/galaxy-buds4-series/.

From Smart Assistants to Smart Doers - Why Agentic AI Is the Next Leap for Smartphone

 For most Malaysians today, AI on smartphones is already part of daily life, asking for directions, setting alarms, or searching for answers. Useful, yes, but still reactive. The next evolution of artificial intelligence is about to change that relationship entirely. It’s called Agentic AI, and it’s not just about answering questions, it’s about getting things done.

What Is Agentic AI, in Simple Terms? Agentic AI refers to AI systems that can set goals, make decisions, and take actions autonomously. Instead of waiting for instructions at every step, it can plan ahead, execute tasks, and adapt based on outcomes

Think of it this way: Traditional AI replies when you ask. Agentic AI works for you, even when you don’t ask. Here is how Agentic AI Works in Real Life:

Agentic AI follows a practical loop:

1. Goal Definition – You define an objective, like “help me get through a busy workday.”

2. Context Gathering – The AI checks your calendar, location, traffic, habits, and notifications.

3. Planning & Reasoning – It decides what actions are needed.

4. Action Execution – Tasks are carried out across apps.

5. Feedback & Adaptation – The AI learns what worked and improves over time.

 

What This Looks Like for Malaysians

Hands-Free Task Automation

Imagine a working professional in Kuala Lumpur. Before leaving the house, agentic AI checks traffic on the LDP, delays your meeting automatically, sends a polite message to colleagues, and opens Waze with the fastest route, without you touching your phone.

For parents, it could mean automatically adding school events to the calendar from WhatsApp messages, setting reminders, and preparing directions to tuition centres in the evening.

Smarter, Context-Aware Assistance

If you commute daily on MRT or LRT, agentic AI learns your routine. It can prepare your transit card app before peak hours, silence notifications during meetings, and remind you to leave early on days when rain or road closures are expected.

During Ramadan, it could adjust notification behaviour near iftar, suggest quieter modes in the evening, or remind you of prayer times based on location.

Personalised Experiences That Improve Over Time

Agentic AI adapts to Malaysian lifestyles, whether you’re a gig worker juggling deliveries, a student balancing classes and part-time work, or a business owner managing multiple chats and payments.

Over time, it learns which apps matter most during work hours, who you reply to immediately, when you prefer fewer notifications. Your phone starts feeling less like a device and more like a personal assistant that understands you.

On-Device Intelligence for Privacy

With more agentic AI running directly on the smartphone, sensitive data, photos, messages, schedules, can be processed locally instead of being sent to the cloud. For Malaysians increasingly aware of data privacy, this means greater peace of mind without sacrificing convenience.

Productivity Without the Stress

Agentic AI can summarise long WhatsApp group chats, highlight urgent emails, draft short replies in Bahasa Malaysia or English, and suggest next actions, helping users stay productive without feeling overwhelmed.

 

A Smarter Smartphone for Real Malaysian Lives

Agentic AI isn’t about flashy tech demos. It’s about less friction in everyday life, fewer taps, fewer reminders, fewer things to remember. As this technology matures, smartphones will no longer just respond to Malaysians, they’ll quietly support them through every part of the day.

Smartphones today are undeniably becoming more expensive, driven by rising chipset costs and global supply constraints. Yet at the same time, they’re also becoming smarter. The rapid rise of AI features has transformed what our devices can do, and Agentic AI marks the next bold step in this evolution. Even amid economic uncertainty, this shift makes the future of smartphones more exciting than ever.

Follow https://news.samsung.com/my/ for news and information.

Sunway Medical Centre Velocity and Samsung Malaysia Collaborate to Enable Better Access to Real-time Health Management

 

 As Malaysia continues to grapple with a rising tide of non-communicable diseases (NCDs) such as hypertension, diabetes, heart disease among many other diseases, the importance of preventive healthcare has never been greater. According to the Ministry of Health, NCDs are the leading cause of death and disability in the country, accounting for nearly 72% of all premature deaths . 

As Malaysians become more health-conscious, technology is playing a growing role in how people understand and manage their wellbeing. With Malaysia ranking among the world’s top ten countries for smartwatch usage, with 31.3% of the population owning and using smartwatches , these devices are fast becoming an everyday tool for tracking vital signs, encouraging active lifestyles, and spotting potential health risks early.

Recognising the potential of technology to strengthen preventive care, Sunway Medical Centre Velocity (SMCV) has collaborated with Samsung Malaysia Electronics (SME) Sdn Bhd (“Samsung Malaysia”) to introduce the Galaxy Watch8 Health Screening Package, an exclusive health screening experience designed to complement the features of the newly launched Samsung Galaxy Watch8 series.

This collaboration bridges healthcare and technology to offer Malaysians a more holistic and connected approach to managing their health. By integrating real-time insights from the Galaxy Watch8 with SMCV’s medical expertise, the collaboration enables individuals to interpret and act on their health data with professional medical support.

The Galaxy Watch8 Health Screening Package features a series of comprehensive assessments that align with the smartwatch’s advanced health functions, including vascular load monitoring  , irregular heart rate alerts , blood pressure & ECG    , bedtime guidance  , and carotenoid measurement, all designed to help users gain a deeper understanding of their wellbeing and make informed decisions about their health.

Priced at RM1,600, the Galaxy Watch8 Health Screening Package includes:

• Overview Assessment: Historical and clinical examination, weight, height, BMI, vision test, blood pressure screening, resting ECG and Body Composition Analysis (BCA).

• Blood Investigations: Full blood count, Erythrocyte Sedimentation Rate (ESR), Blood Grouping (ABO & Rh), liver function profile, kidney function profile, lipid profile, thyroid function test, fasting blood sugar, HbA1C, and vitamin D.

• Radiology & Diagnostic Assessment: Chest X-ray, ultrasound of abdomen and pelvis, Pulmonary Function Test (PFT), and stress test.

• Lifestyle & Wellness Assessment: Sleep quality questionnaire

• Consultations: Medical officer review and dietitian consultation

Together, these assessments validate and interpret the insights provided by the Galaxy Watch8, offering a complete health overview that combines advanced technology with professional medical interpretation.

To commemorate the launch, SMCV and Samsung Malaysia are introducing an exclusive campaign from 17 December 2025 to 28 February 2026, offering complimentary Galaxy Watch8 Health Screening Package and Samsung Galaxy Watch8 for early bird purchasers*, alongside limited-time purchase with purchase (PWP) discounts for both SMCV patients and Samsung customers. (Kindly refer to the Appendix below for full promotional details)

Ms Susan Cheow, Chief Executive Officer (CEO) of SMCV said, “Through this collaboration, we are making preventive care more connected, personalised, and actionable. By integrating data from the Galaxy Watch8 with clinical interpretation, we enable individuals to make informed decisions that support long-term health.”

This collaboration also highlights SMCV’s ongoing commitment to bridging medical expertise with technological innovation. “As healthcare continues to evolve in the digital era, we believe that the synergy between advanced medical care and smart technology will empower people to take greater control of their well-being. Together with Samsung Malaysia, we are moving towards a future where healthcare is not only reactive but also proactive, preventive, and accessible,” she adds.

Echoing her sentiment, Mr Matthew Ng, Head of Mobile eXperience Business at Samsung Malaysia Electronics shared, “The Galaxy Watch8 series redefine everyday wellness with purposeful innovation. By delivering intuitive wellness insights right from the wrist and pairing them with SMCV’s clinical expertise, this collaboration helps Malaysians takes charge of their overall wellbeing through actionable insights powered by Samsung Health.”

This collaboration reflects a shared vision between SMCV and Samsung Malaysia to shift the healthcare paradigm from treating illness to maintaining wellness. By merging smart technology with clinical precision, the collaboration empowers Malaysians to proactively manage their health through continuous and preventive care.

To learn more and purchase the Galaxy Watch8 Health Screening Package, please visit SMCV’s E-commerce website. To learn more about the Samsung Galaxy Watch8 Series, please visit www.samsung.com.my.

Ultra-Thin Design That Works All Day Powered by DeX

 In a word where productivity can happen anywhere, from coworking spaces, cafes, to a plane seat, the right device needs to do more than just perform well. It has to move with you. The new Galaxy Tab S11 Series embodies that idea with its ultra-thin, ultra-light design that makes it effortless to carry yet powerful enough to replace your laptop when you need to get things done.

At just 5.1mm thin and weighing as little as 692g light, the Galaxy Tab S11 Ultra is Samsung’s slimmest and lightest tablet yet. Despite its sleek build, it packs serious capability, built for those who want performance without compromise. Whether you’re switching between creative work, entertainment, or everyday productivity, the Tab S11 moves as fast as your day demands. 

Designed for Comfort and Clarity

Despite its featherweight build, it delivers heavyweight performance. The Dynamic AMOLED 2X display delivers brightness up to 1,600 nits, ensures every detail stays crisp, whether you are working by a sunny window or reviewing designs at night. The ultra-slim bezels create a near borderless experience, ideal for streaming, editing, or multitasking with multiple apps. With Vision Booster technology, colors stay true and vibrant in any environment.

All-Day Power, Effortless Endurance

The Galaxy Tab S11 is made to last through a full day of meetings, study sessions, and creative projects. Its long-lasting battery supports super-fast charging, so you can power up quickly and stay focused on what matters. Combined with Samsung’s One UI 8 optimizations, the tablet ensures smoother transitions, faster app performance, and improved energy efficiency.

Where Work Meets Style

Every detail, from the precision-engineered aluminium frame to the minimalist finish in Gray and Silver, reflects Samsung’s design philosophy: professional, modern, and made to adapt to your lifestyle. Paired with the improved S Pen, it’s not just a productivity tool, but an accessory that encourages creativity wherever inspiration strikes.

The Galaxy Tab S11 Series proves that powerful technology doesn’t have to come at the expense of mobility. It’s built for users who want the freedom to work, create, and connect without boundaries and thin enough to slip into your bag, yet strong enough to power your entire day.

The Galaxy Tab S11 Series is now available in Malaysia from 19 September 2025, starting from RM3,899. The Galaxy Tab S11 comes with a Book Cover Keyboard Slim and S Pen worth RM908, while the Tab S11 Ultra comes with the same accessories worth RM1,208.

Promotions – Just For You

From 20 October to 30 November, enjoy additional rebate worth up to RM500 for storage upgrade (capped at maximum RM500). 

To buy the Galaxy Tab S11 Series:  https://www.samsung.com/my/tablets/galaxy-tab-s11/buy/?modelCode=SM-X930NZADXME

Samsung Galaxy Tab S11: A Refined Balance of Portability, Power, and Productivity

 

Samsung’s new Galaxy Tab S11 is making waves as a premium Android tablet that blends elegant design, smooth performance, and thoughtful productivity tools — all in a compact, highly portable form.

Positioned between the ultra-slim Tab S11 Ultra and Samsung’s entry-level tablets, the Tab S11 delivers an all-rounder experience for students, professionals, and on-the-go creatives.

 Design & Build Quality

With its Armor Aluminum frame, the Tab S11 feels reassuringly sturdy yet light enough for extended use. The addition of IP68 water and dust resistance is a standout in this category, offering durability without compromising its sleek design  which is a key reassurance for those who work or create on the move.

A Display That Stands Out

Front and centre is the 11-inch Dynamic AMOLED 2X display, instantly impressive with vivid colours, deep blacks, and buttery-smooth 120Hz refresh rate.

Reaching up to 1,600 nits peak brightness, it stays sharp and vibrant whether you’re reviewing presentations indoors or sketching outdoors in daylight — a screen built equally for creativity and content consumption.

Power & Performance

Under the hood, the MediaTek Dimensity 9400+ processor (built on a 3nm process) keeps everything running fast and efficient. Apps launch instantly, multitasking flows seamlessly, and animations stay smooth.

A robust 8,400 mAh battery comfortably lasts a full day of work or study, while 45W fast charging ensures quick top-ups when needed.

Generous RAM, expandable storage via microSD, and snappy connectivity make the Tab S11 a flexible device right out of the box.

 Cameras & Communication

Equipped with a 13MP rear camera with autofocus and flash and a 12MP ultra-wide front camera supporting 4K video, the Tab S11 covers all the basics — from video calls and document scans to crisp casual photos.

Productivity & Creativity

Running One UI 8 on Android 16, the Tab S11 integrates Samsung’s latest AI-powered tools, including Writing Assist for polished note-taking and Drawing Assist for clean sketches and diagrams.

The redesigned S Pen with a hexagonal grip and cone-shaped tip feels intuitive in hand, ideal for capturing ideas or annotating documents. Pairing the tablet with the Book Cover Keyboard Slim adds laptop-like functionality with responsive keys and a dedicated Galaxy AI key, unlocking quick commands for smarter multitasking.

First Verdict

The Galaxy Tab S11 strikes a confident balance: premium without being oversized, powerful yet portable.

Its brilliant display, efficient performance, S Pen productivity, and versatile form factor make it a compelling choice for users who need a device that adapts seamlessly to work, study, and creativity.

For anyone seeking a tablet that is as polished for sketching as it is for spreadsheets, the Galaxy Tab S11 sets a new benchmark for the all-rounder class.

Galaxy AI: The Journey of Innovation

 A new era has begun — one in which AI defines what makes a phone smart. Ushered in by Samsung Electronics, Galaxy AI empowers users to reshape daily life through unprecedented possibilities in communication, creativity, and connection. 

The launch of the world’s first AI phone — the Galaxy S24 series in 2024 — marked the moment smartphone evolution gave way to AI innovation. From that point on, Samsung has expanded its mobile AI ecosystem by advancing multimodal intelligence and integrating AI across wearables, tablets, PCs and beyond.

Since last year, Galaxy AI has redefined what it means to live freer and smarter. Explore the journey in the infographic below.

   

Purchase your own Galaxy Z Series to experience Galaxy AI Today.

To purchase the Galaxy Z Series, please visit: https://www.samsung.com/my/smartphones/galaxy-z/

Galaxy Buds3 FE Bring Flagship-Inspired Audio to a Friendlier Price

 Samsung’s new Galaxy Buds3 FE prove that cutting-edge audio no longer has to come with a flagship price tag. Designed as part of Samsung’s Fan Edition range, the Buds3 FE capture the best of the brand’s premium earbud experience — from crisp, balanced sound to smart integration and dependable noise cancellation — and deliver it in a package that feels unmistakably high-end yet refreshingly affordable.

At first glance, the Buds3 FE could pass for their more expensive sibling, the Buds3 Pro. The new “blade” stem design and matte dual-tone finish lend them an elegant, contemporary look. Light enough for all-day wear, the earbuds feel secure and comfortable even through long listening sessions. Their IP54 rating brings peace of mind during rainy commutes and sweaty gym sessions, reinforcing the impression that these are built for everyday life.

The real surprise lies in the sound. Samsung has tuned the Buds3 FE for clarity and nuance rather than sheer volume. Vocals sit confidently at the centre, highs are crisp without being harsh, and the bass is refined and controlled and is enough to add warmth and rhythm without drowning out the details. On acoustic tracks, guitars ring clear and intimate; pop songs feel vibrant and punchy without overpowering the rest of the mix.

Noise cancellation is another area where Samsung has raised the bar for its Fan Edition. The Buds3 FE easily hush the chatter of cafés and soften the drone of office air-conditioning, while the transparency mode lets ambient sounds flow in naturally which is perfect for quick conversations or staying aware of announcements on the go.

Equally impressive is the way the Buds3 FE slide into Samsung’s Galaxy ecosystem. Auto Switch hands off audio seamlessly between phone, tablet and laptop, while Galaxy AI’s real-time translation hints at the future of travel-friendly communication. Everyday gestures — a swipe to adjust volume, a pinch to pause and become second nature after just a few hours. AI-assisted noise filtering for calls ensures that voices come through clean and steady in typical urban environments.

Battery life is strong for the price class. With noise cancellation engaged, the Buds3 FE play for about six hours straight, stretching to around eight hours with ANC switched off. The compact case stores enough reserve power for a full extra day of listening, and USB-C fast charging keeps downtime to a minimum. The absence of wireless charging is noticeable but hardly a deal-breaker at this price.

What sets the Galaxy Buds3 FE apart is the sense that they were built with real-world listening in mind. They may not reach the thunderous lows or total hush of top-tier ANC rivals, but they deliver a polished, balanced sound, modern design, solid noise control and seamless device integration and all in a way that feels effortless.

For Galaxy device users looking for flagship-style performance without the flagship-style price, the Buds3 FE are a natural choice. For anyone else seeking a reliable, refined pair of wireless earbuds for day-to-day listening, they represent one of the most impressive mid-range options on the market today, a proof that great sound and smart features no longer need to come at a premium.

For more information, checkout https://www.samsung.com/my/audio-sound/galaxy-buds/galaxy-buds3-fe-gray-sm-r420nzaaxme/

Samsung Begins Official Rollout of One UI 8 to Galaxy Devices

 Samsung Electronics Co., Ltd. today announced the official rollout of One UI 8 — introducing advanced multimodal AI capabilities, a UX optimized for different device form factors and personalized, proactive suggestions to make everyday life smarter and more convenient. Starting this week with the Galaxy S25 series, One UI 8 will also reach the Galaxy S24 series, Galaxy Z Fold6, Galaxy Z Flip6, Galaxy S24 FE and additional eligible models later this year. 

Personalized Suggestions with Advanced Security

  

One UI 8 recognizes the user’s context, offering personalized, proactive suggestions that support their unique daily routines. And as Galaxy AI becomes more intelligent, so does its commitment to protecting private data. One UI 8 combines advanced personalization tools with top-tier security features, anticipating user needs while keeping information safe.  

• Now Bar  shows real-time app activity and media player progress directly on Galaxy Z Flip’s FlexWindow, and is also now integrated with even more third-party apps. 

• Now Brief  provides even more personalized daily updates including traffic, important reminders and Samsung Moments, which allows users to reflect on their daily routines. They can also get personalized suggestions and recommendations, such as music and video picks based on subscriptions and interests. In addition, personalized health insights from Galaxy Watch are also easily accessible.

• Knox Enhanced Encrypted Protection (KEEP)  is a new security architecture designed to safeguard the next generation of AI experiences used by Galaxy’s Personal Data Engine (PDE).  KEEP creates encrypted, app-specific storage environments within the device, ensuring each app can only access its own sensitive information. 

• Knox Matrix takes security a step further by automatically signing devices out of the Samsung Account if flagged for serious risks . It sends notifications across connected Galaxy devices and gives additional guidance on how to protect data. 

• Upgraded Secure Wi-Fi with post-quantum cryptography (PQC) encompasses a new cryptographic framework designed to strengthen network protection against emerging threats, helping to ensure robust privacy — even over public networks.

Intelligent Multimodality: AI That Works the Way the User Does

 

Powered by multimodal AI designed to deliver experiences tailored to user needs, One UI 8 transforms the way users interact with Galaxy devices. By combining visual, auditory and contextual intelligence, it makes everyday tasks intuitive and effortless. 

• Gemini Live  allows for natural, seamless communication with AI that understands what the user is seeing or watching in real-time, without the need for switching between apps. 

• Circle to Search with Google  gives in-the-moment gaming help when the user circles anything on the screen during game-play. It provides more information about characters and strategies to help the user navigate to the exact spot in the game, with helpful links and videos from across the web to explore further. With Circle to Search’s improved translation capabilities, users can see translated text in real-time as they scroll and interact with the screen . From news articles to social media posts, they will see instant, on-screen translations of the underlying text in their preferred language.

UX Optimized for Multiple Form Factors

  

One UI 8 redefines versatility with UX optimized across the Galaxy product portfolio. Designed to adapt to the unique form factors of Galaxy smartphones and tablets, One UI 8 ensures seamless functionality while boosting productivity and efficiency. 

• AI Results View displays results from AI features in a separate Split View or Floating View, keeping their original content visible and unobstructed. 

• Thanks to Galaxy AI Optimized for Large Screens, Multi Window lets users drag and drop AI-generated content — including images and text — directly into their workflow. Tools like Drawing Assist  and Writing Assist  unlock an even smoother creative process, as users can move ideas and visuals around more easily than ever before. 

• Gemini Live is now available directly on Flip’s FlexWindow for hands-free voice search, acting as a personal assistant right on the cover screen.    

• Audio Eraser  proactively detects and removes unwanted background noise, like wind or traffic, with a single tap on a new toggle in video apps and audio apps.

• Featuring a new clock design that stretches and adapts to match the user’s wallpaper.  The clock’s font wraps around faces or contours, ensuring visibility without disrupting the image, whether it’s a close-up selfie or a picture of pets. Users can also customize the thickness, size and color of the font to meet their personal taste. 

• With advanced customization even for FlexWindow, users can easily create a wallpaper by receiving recommendations and auto-curated wallpapers from the Gallery.  Emojis and background colors are also customizable for FlexWindow Emojis wallpaper. 

One UI 8 also provides AI-powered tools like Portrait Studio , which can capture the vibrant expressions of pets and then generate artistic, studio-like pet portraits. Users can also enjoy seamless communication in noisy environments with Call Captions — which instantly converts voices into text during calls — as well as keyboard inputs when using Interpreter , which allows users to translate ideas by typing.

In Malaysia, One UI 8 will be rolled out to these devices on the following dates:

AYE! Cakap Jer Dia Jawab - Meet Gemini Live on Galaxy A17 5G

 

If you ever had a child in your life, you will know the questions never stop. “Why is the sky blue?” “Where do clouds go at night?” “Why do cats sleep all day?” “How many stars are in the sky?” The questions keep coming, and eventually, parents run out of answers or patience. But now, there is someone who never does.

With Gemini Live on the Galaxy A17 5G, your phone becomes the friend who is always ready to listen and respond. No Scripts, no formality, just talk naturally and your Galaxy answers you back. It is as easy as having conversation with someone who is always by your side.

Need a study buddy to help explain a tough subject? Gemini Live is there. Need a pep-talk coach before a big presentation? It is ready to hype you up. Want to gossip about the latest K-drama or have a neighbour-style chit-chat while you cook? Just start talking. Gemini Live adapts to you, playing the role you need in the moment, like a sibling, a teacher, or even a late night therapist all in one.

What makes Gemini Live powerful is its ability to handle everyday conversations in real time. You do not need to type, search, or use stiff commands. Just speak as you would to a friend, and your Galaxy A17 5G responds instantly, clearly, and with the information or support you are looking for.

More than just a feature, Gemini Live makes the Galaxy A17 5G feel like a true companion. It listens when you need it, answers when you ask, and stays ready for whatever comes next. At under RM1,000, the Galaxy A17 5G makes AI-powered innovation simple, personal, and accessible for everyone.

Since launch, Malaysians have already been exploring the fun side of Gemini Live on TikTok, showing how natural it feels to just cakap jer and get a reply instantly. This video highlight how Gemini Live fits into real conversations.

Pricing and Availability

The new Galaxy A17 5G and Galaxy A07 LTE are now available in Malaysia, offering stylish colour options to suit every personality. The Galaxy A17 5G is available in Black, Gray, and Blue, while the Galaxy A07 LTE comes in Light Violet, Green, and Black. The Galaxy A17 LTE will join the lineup from 26 September 2025.

Exclusive Launch Promotions

To celebrate the launch, Samsung is offering Malaysians a range of exclusive deals for purchases made from 5 – 30 September 2025 across the Samsung Online Store, Samsung Experience Stores, authorised retailers and participating e-commerce platforms:

Samsung Galaxy A17 5G & A07 LTE Free 1-Year Extended Warranty

Customers who purchase the Galaxy A07 LTE or Galaxy A17 (5G/LTE) during the promotion period will be entitled to a complimentary one-year extended warranty. To enjoy this benefit, customers are required to complete their warranty registration within 30 days of purchase. 

To purchase Galaxy A17 5G, visit https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a17-5g-blue-256gb-sm-a176bzbkxme/buy

To purchase Galaxy A07, visit https://www.samsung.com/my/smartphones/galaxy-a/galaxy-a07-green-256gb-sm-a075fzgixme/buy